AI Search & Generative Engine Optimization
Make your business
part of the answer.
Your next customer may be building a shortlist in AI search before they ever visit your website. Give them clear reasons to consider you, and a clear path to enquire.
A scope around your buyers.ChatGPTGoogle AIClaude
Watch the journey your business could become part of.
Read the story
Your next customer might never start with a search result. They ask AI who to trust. A clear answer can shape their shortlist before they visit a single website. Praizense helps make your business easier to discover, understand, and evaluate — with useful content, credible evidence, and stronger technical foundations. We measure visibility alongside real enquiries, so the work stays connected to your business. Get into the conversation. Start with your AI search visibility review.
From an answer to an opportunity
Being mentioned
is only the beginning.
A buyer still needs to understand your offer, trust your evidence and decide what to do next. We work on that whole journey.
- 01
The shortlist.
A buyer asks for options. Your category, capabilities and the sources around your business shape what they can learn about you.
- 02
The evaluation.
They look closer. Clear comparisons, useful product or service pages and genuine evidence help them decide whether you fit.
- 03
The conversation.
Interest needs a next step. A useful website and a clear enquiry journey give a potential customer somewhere to go.
For B2B and software teams, established service businesses and differentiated ecommerce brands.
The work behind visibility
Clear questions.
Stronger evidence.
Accountable work.
GEO builds on good SEO, useful source content and real expertise. Your engagement turns the findings into improvements you can review.
How we scope the work- 01
Find the questions that matter.
Define the buyer, market and decisions you want to be considered for. Record how your business, competitors and sources appear today.
A documented question set and visibility baseline - 02
Strengthen the foundations.
Check crawl access, indexability, page structure and consistent business facts. Prioritize the technical changes that make your source information accessible.
A prioritized technical plan and agreed fixes - 03
Make the evidence useful.
Improve the pages buyers use to compare and choose. Turn real expertise into clear answers, relevant comparisons and claims your team can stand behind.
Approved content and page improvements - 04
Follow the business signals.
Repeat dated checks. Separate mentions, linked citations and visits, then review available search evidence alongside genuine enquiries and qualified opportunities.
A scorecard, clear limits and the next useful move
A focused place to start
Your business.
Your buyers.
A practical pilot.
Start with a visibility review and a clear plan. Your proposal agrees the market, platforms, question set, implementation capacity and review cadence before work begins.
Discuss my AI search pilotUS and international engagements are quoted in USD. Deliverables and fees are scoped after discovery. Additional content, licensed tools and any media spend are itemized separately. Sending a brief does not take a payment.
Platforms choose what appears. We improve the source information and measure observed progress; rankings, mentions, citations and sales are not guaranteed.
Included with your project
A clear view
of the work.
Your own Client Studio keeps the agreed scope, milestones and feedback in one shared place.
- Review the latest work.
See the direction and share feedback in context.
- Follow the agreed plan.
Milestones, deliverables and costs stay visible.
- Keep decisions together.
Share questions and feedback alongside the work.
Before we begin
Clear answers.
A confident next step.
What is GEO?
Generative engine optimization is work to make useful, accurate business information easier for AI-powered search and answer systems to access and understand. It builds on technical SEO, clear content and credible evidence.
Can you guarantee placement in ChatGPT or Claude?
No. AI providers control their answers, citations and advertising systems. We can improve source information and measure observed results, but cannot promise a mention, ranking, recommendation or a fixed number of leads.
Does GEO replace SEO?
No. Crawl access, indexability, clear site structure and helpful source content still matter. We identify the shared foundations and the AI-specific measurement work so the scopes do not duplicate each other.
How is it priced?
We scope the audit, implementation and ongoing work around your market, website and goals, then share a proposal with clear deliverables and fees. Content production, tools and any paid media are itemized separately.
Can you help with ChatGPT ads?
Eligible clients can request a separate scope for account setup, campaign preparation, landing pages and measurement where the platform and account support it. Availability and account access are checked first. Media spend and any third-party costs are separate, and ads do not buy organic recommendations.
Make the next conversation count
Give buyers a clearer
reason to choose you.
Share your website, audience and the offer you want to be known for. We’ll help define what to improve first.